Business Growth, Research and Development

Initially we've purchase BGRND.COM domain as a short URL scheme for wallpapers and background distribution service (codename "Zabor").

After the SaaS has been shut down due small amount of users, our team decided to use this domain name for internal purposes such as hosting of websites, testing of new technologies, different experiments and so on.

We picked up the transcript: "Business Growth, Research and Development"

Research and Destroy!

"Research and Destroy" is a computer geek joke. It is a misrepresentation of Research and Development (aka R&D) term into something scary and funny.

There is a grain of truth in every joke! A small mistake in software development process, especially for public products, could destroys lots of things at once!

BTW, BgRnD abbreviation contains the similar meaning 🙂